Category: Content marketing

Newsletters are hotter than ever

If you consider modern digital communication channels, perhaps emails are not at the top of your list? But the fact is that emails in general and newsletters, in particular, have gone from being tired to trendy.

Investing in video – and why it´s important

Over the past year, video, in addition to text, has been the content that works the best. The present-day consumer also expects to get more video content from their favourite brands. In addition – video keeps the audience engaged for longer than any other type of content.